PRICING BLIND SPOT
The margin that wasn't there
On paper you cleared $600. Then the fee tiers took their cut and the flip went flat.
B3AF pricing — margin after fees — shows your true buy ceiling before you commit.
BUILT FOR INDEPENDENT WATCH DEALERS AND TRADERS
Watch dealer software that shows your real margin after fees — before you wire.
Price every buy on inspectable comps, catch want-to-buy (WTB) posts from Reddit and WatchUSeek within 30 minutes, verify the counterparty before money moves, and let OpenWatch AI draft the outreach. You approve every move.
14-day free trial · No credit card required · Cancel anytime · Payments via Stripe · No transaction fees
30-day money-back guarantee — if Mazalgo doesn't save you time within 30 days, we'll refund every dollar.
Built for independent watch dealers, traders, and active collectors who buy and sell — even a few pieces a year. Not a marketplace, and not for retail boutiques or collectors who only buy and hold.
A working dealer runs a dozen WhatsApp groups, tabs on Chrono24 and eBay, a notes app, and a spreadsheet. That's where deals go wrong:
THE FOUR WAYS A WATCH DEAL GOES WRONG
MISSED BUYERS
The buyer you never saw
Someone posted a want-to-buy for your exact reference at 2 a.m. By breakfast, another dealer had the deal.
Reddit and WatchUSeek scanned every 30 minutes, matched against your inventory automatically.
WIRE-TRANSFER RISK
The wire you can't take back
Five figures to a stranger whose name doesn't match the account. Once it's sent, it's gone.
24-point deal verification — identity, address, and phone cross-checked before money moves.
THE DOUBLE SALE
The watch you quoted twice
It sold on eBay Tuesday. Wednesday a WhatsApp buyer said yes to the same piece — and it had already shipped.
One inventory of record. Mark it sold once and buyer matching stops on that piece — Mazalgo only matches watches still marked Available.
Mazalgo is watch dealer software for independent dealers, traders, and active collectors: B3AF pricing after fees with inspectable comps, WTB buyer capture from Reddit and WatchUSeek, deal verification before you wire, and OpenWatch AI that drafts outreach you approve.
- Core use
- Run a watch trading operation
- Data anchors
- eBay comps + auction records
- AI role
- Drafts and ranks; user approves
19,000+Auction Records Anchoring Prices
40+Luxury Brands Tracked
30 minWTB Forum Scan Cadence
0%Transaction Fees — You Keep Your Margin
One workbench, three jobs
Everything on the homepage above maps to one of these. Everything deeper is one click down.
Price it right
Live eBay comps and 19,000+ auction records anchor every buy range. See fees, buy targets, and estimated spread before you commit capital.
- B3AF buy ranges with the comps behind them — every number inspectable
- Margin after fees, not asking-price fantasy
- The formula is published, not a black box
Find the buyer
Want-to-buy posts from Reddit and WatchUSeek land in your workbench within 30 minutes and are matched against your inventory automatically.
- Public posts via official APIs and RSS — no account scraping
- Match alerts by email, bell, and agent
- Outreach drafts queued for your approval — nothing sends itself. See how OpenWatch works
Don't get burned
Run 24 verification checks across six categories before money moves — identity, address, and phone cross-referenced against the seller's claims.
- Counterparty trust score with the factors behind it
- Flags name mismatches, borrowed numbers, and owner-of-record conflicts
- A due-diligence input, honestly framed — not a guarantee
Straight answers
Is the pricing a black box?
No. Every buy range shows its comp basis, and the B3AF formula is published at mazalgo.com/methodology. Auction data can lag; we say so.
Will the WTB feed keep working?
Leads come from public posts via Reddit's official API and public RSS feeds, refreshed every 30 minutes — no account scraping.
Can other users see my inventory or pricing?
No. Row-level security keeps your inventory, pricing, and contacts private to you.
How much work is it to move my inventory in?
One watch at a time, by hand — brand, model, reference, cost basis, condition, papers and box, photos. Contacts import from a CSV. There's no inventory CSV import yet, so if you're moving a large book, email support@mazalgo.com before you start.
Is there a learning curve?
Nothing to install — it runs in the browser. Price one reference in the Pricing Analyst, then add one watch; the deal pipeline and CRM work the way your spreadsheet does, with the fee math done for you. Docs live at docs.mazalgo.com, and the 14-day trial covers the full stack so you can judge it on your own inventory.
Does Mazalgo delist a watch everywhere when it sells?
No. Mazalgo doesn't push delistings to eBay, Chrono24, or your WhatsApp groups — pulling listings off other channels is still on you. What it does is keep one inventory of record: mark a piece sold once and buyer matching stops on it, because matches only run against watches still marked Available.
+ OpenWatch - supervised AI trading agent
The agent layer for the parts of trading that keep moving
The Suite is your workbench. OpenWatch is the supervised agent layer that prepares market context, buyer matches, pricing support, and draft outreach from the data already in your Mazalgo workspace.
A supervised agent, not a one-click workflow
OpenWatch is Mazalgo's supervised AI trading agent for market checks, buyer matching, pricing context, draft outreach, and outcome-aware follow-up. It prepares work from your Mazalgo context and keeps the trader responsible for approval.
Reads your workspace, prepares actions, and waits for review.
Daily and background market context
Supported forum, marketplace, and auction sources feed a searchable context layer so you can ask in plain English instead of rebuilding the same comp set.
Market context is prepared for the morning brief and agent search.
Integrations that enable the platform
Platform integrations connect inventory, pricing context, buyer-intent sources, messaging surfaces, documents, and reporting so each module can share the same operating facts.
Designed to reduce duplicate lookup and copy-paste work.
Direct line to your CRM and inventory
OpenWatch uses your contacts, deals, and inventory as context when matching buyer demand, drafting outreach, or explaining pricing. Access controls are designed around your own workspace.
Your workspace context, prepared for your review.
24/7
What this reduces
- →Eight open tabs and three group chats you skim between calls.
- →Spreadsheets that go stale the second the market moves.
- →Pricing “feel” you can’t defend when a counterparty pushes back.
- →The deal you saw three days too late.
+ OpenWatch is $149/mo or $1,490/yr. Trial includes Suite + OpenWatch; choose your plan after the trial.
Pricing
Mazalgo Suite
$79/month
or $790/year — save ~17%
Inventory, live pricing comps, deal pipeline, CRM, and real margin reporting.
Most popular
Mazalgo Suite + OpenWatch
$149/month
or $1,490/year — save ~17%
Adds the supervised agent layer — market checks, buyer matching, and draft outreach you approve.
At $79/mo with no transaction fees, Mazalgo starts below the category's typical entry. Against WatchDealerPro's 2% transaction fee, that's $1,000+ saved every month at $50K monthly volume — often more than the margin on a single flip.
Both start with a 14-day free trial of the full stack. No credit card, no transaction fees. Full pricing details · the fee math vs WatchDealerPro.
What the $70 delta unlocks
| Feature | Suite — $79 | Suite + OpenWatch — $149 |
|---|---|---|
| Inventory tracking | ||
| Live eBay comps | ||
| B3AF buy ranges with inspectable comps | ||
| Deal pipeline | ||
| CRM & contacts | ||
| P&L reporting | ||
| OpenWatch supervised agent | ||
| WTB buyer matching | ||
| Draft outreach you approve | ||
| Agent market checks |
Publishers of the quarterly Watch Auction Market Index (CC BY 4.0) — Q2 2026 edition.
Go deeper
The homepage is the short version. The full story, by page:
Get the additional staff member for a fraction of the price
Right now, AI agents are compiling market intelligence, scanning buyer demand, and updating pricing — all through secure connections to proprietary sources. All the complex algorithmic work should be an afterthought, not your whole day. Start your free 14-day trial.
Last update 2026-08-31: Hot-buy alerts stop duplicating. See what's new in the changelog.